Conceptualization and Art Direction for Levi's Performance Denim, a hand-stitched, limited edition publication as part of the whole campaign we created for Levi's.

Idea, Creative & Art Direction by HELSINKI
Photography: Ginés Díaz
Graphic Design: León Romero
Talent: Max y Stefano Colombo from Xemei and Frankie Gallo Chachacha, Christian Meier from Espresso Mafia and The Service Course, and David González from Ad hoc Cafe Racers